Full service marketing
Do you want you want to optimize every possible point of contact with your customers on the internet? At Growcomma Marketing we provide services for every need - and we do it well.
How do we do it? We target our marketing strategies to make sure content meets your target audiences needs and preferences. Every step of the marketing funnel is tweaked repeatedly and tested thoroughly to ensure we get results that last.
What is the sales funnel?
The sales funnel is a model that outlines the different points in a customers journey to buying a product or service. From the point where the idea of your product even enters their mind to the point where they come back to your business.
All parts of the sales funnel are essential to the success of your business whether you know it or not. Each of our services target different parts of the sales funnel to ensure success for your business.
The different steps of the sales funnel are Awareness, Interest, Evaluation, Negotiation, Closing, and Renewal.
Awareness & Interest
The first step to any customer journey is when a customer becomes aware of your service and getting them interested in it. This is one of the most targeted parts of a customers journey, because it's usually the hardest part.
Marketers use various strategies like social media posts, content advertising, CPC, Email & SMS in order to get people aware and interested in what your product has to offer. We use techniques such as SEO, and MPO to make sure you appear and make a customer aware of your service when they need it.
Full service marketing
Once a customer becomes aware of your business and service the next step is to convince them you're what they're looking for. In order to convince them they need a place to learn about and evaluate your service. That's where a website comes in.
A website is where you show you are trustworthy, capable, and the best choice for your customer. A customer should be able to intuitively navigate your site and find all the information they need to win the negotiation in their head of whether they can should buy or not.
Finally, a customer decides they want your service or product. This leads to the closing of the sale. This can be the most vital part of the funnel but often the most neglected. This step is how a customer can contact you and hand over their money for your service or product. Many times items are abandoned at checkout because there is a problem with this step.
Good customer service will cause renewal which is what ensures your customer is loyal to your business and keeps coming back for more.
A website with good design is vital to ensuring your customer has an efficient and easy experience being convinced to buy your service and then eventually converting them into paying customers. A website and business also needs good content that appeals to customers and makes their journey a fun, enjoyable experience. The images on your page or the logo for your branding are important at all stages of the funnel.
Worried about your marketing funnel?
That's why we're here! Get in contact with us and we can give you a free consultation on ways that you can improve the marketing funnel for your business. Decide for yourself if we're a good fit for your business.
Growcomma Marketing
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